JIM MEDICK | President and Implementation Specialist
Looking for a seasoned marketing services executive who still believes that the "Client is King" and that the only way for a business to compete is to ensure that every single project is delivered on time, according to requirements and within budget? Meet Jim.
As President of Precision Opinion, Jim provides vast knowledge and hands-on implementation in all disciplines of market research. Jim is a graduate of the University of Florida. The marketing giant Procter & Gamble recruited him, where his formal education was put to practical use. Jim was involved in the development of marketing strategies and sales campaigns in the Bar Soap and Household Cleaning Product Division of P&G. After six years with P&G, Jim went on to become Vice President of Marketing for Mattel, Inc. He was assigned to the entertainment division, which included the tourism theme park Ringling Bros. and Barnum & Bailey. At Mattel, Jim developed marketing strategies for domestic and international markets including North America, South America and Europe.
In addition to planning, developing and implementing custom data collection projects for clients, Jim also moderates focus groups for a wide variety of entertainment, consumer and business-to-business clients.
Jim’s knowledge of the gaming industry, both the customer and the supplier side, has sent him to every gaming market in the United States as well as every gaming venue including riverboats, Indian casinos, limited play casinos and of course Atlantic City and Las Vegas.
For the consumer industry, Jim regularly tests advertising campaigns, entertainment concepts, as well as customer service programs.
Guthrie has been with the company for 11 years and is the driving force behind the technology innovations of Precision Opinion. Clients rely on his expertise to plan, develop and implement secure data collection procedures on a multiple of platforms. An information technology expert with hands-on experience and vast knowledge in the data collection field, Guthrie also knows a thing or two about non-technological business practices. In addition to his IT expertise, he has undertaken many other duties which have expanded his professional repertoire. In 2007, Guthrie was well-prepared to take on a key role in building Precision Opinion, a technologically advanced market research services data collection company. Guthrie has a decade of experience in numerous operating systems, software packages, hardware, and the most advanced networking technologies. He was and continues to be instrumental in making the company one of the most accurate and efficient data collection facilities in the industry. Before starting Precision Opinion with Jim, Guthrie was the Director of Information Technology for MRCGroup. His leadership qualities, strong work ethic, and dedication to results led him to manage a team of systems, network administrators, and help desk personnel. Guthrie was responsible for implementing global technology infrastructure projects, new technology solutions, and innovative methods for productivity. Guthrie stands as one of Nevada's leading professionals in the technology and market research industries. Along with his professional success, he also holds a bachelor's of science in computer engineering, advanced training and numerous certifications including Cisco, Microsoft, and CompTIA. Rebel enjoys designing and implementing information systems to precisely meet client requirements. Looking for someone to manage your projects in a most professional manner, someone who really cares about the same things that you care about, someone who you trust, and someone with experience and guts? Meet Glynis. Glynis Giangrande is the Vice President of Proactive Client Services and is responsible for all project management and oversight. She has worked with the Precision Opinion team for over 14 years and clearly understands to to deliver quality data on time, on budget and according to requirements. Glynis' experience includes hands on management and reporting of all government sub-contract agreements. Glynis graduated from Cauldon College in Stoke on Trent, England. GGiangrande@PrecisionOpinion.com Looking for someone who can program quickly even the most complex surveys or can manage a plethora of databases to your exact needs? Meet Matt. As the Director of Programming for Precision Opinion, Matthew possesses a great depth of market research knowledge, from questionnaire authoring and programming, to the processing and analysis of client data. Matthew brings over 19 years of experience in the market research industry and is proficient in multiple CATI, data processing and tabulation products. His logic-minded approach and ability to work creatively with clients to deliver the ideal final product will make Matthew an invaluable part of your support team. David is a graduate of the University of Arkansas with a major in Finance. David oversees the entire operation of the telephone data collection facility and assures that the requirements of each client are delivered within his strict quality guidelines. He is involved in all day-to-day phone room operations including daily staffing for all projects, overseeing quality and production, training, managing and motivating phone room personnel and supervisors.
GUTHRIE REBEL | Executive Vice President
GLYNIS GIANGRANDE | Vice President of Proactive Client Services
MATT MCCOY | Programming and Data Processing
DAVID MORGAN | Operations Manager
